Vincent Clerc

Two villages in the south of France have always been bitter rivals, but when a group of asylum seekers arrive in the community, the life of both villages is shaken up and age-old disagreements escalate. Their antagonism reaches its peak with the annual rugby derby played between the two village teams, but this time, with the new outsiders joining as unexpected recruits, the result of the 100th match will be more unpredictable than ever.

Originally created in support of charity, the popularity of the calendars has been credited for the increased fame of the Stade Français team, as well as rugby in general, in France. The calendars are part of a marketing strategy crafted by Max Guazzini, President of the rugby club. A savvy marketer who built the NRJ Radio group, he has successfully used the calendars to attract a new audience to rugby matches (live and on TV), such as women.